Thursday, 24 November 2016

Second Music Magazine Analysis


Image result for q magazine

My second magazine I have chosen to deconstruct is created by a different organisation and institution as opposed to my first deconstruction. It is created by the brand 'Q' who are a company who specify their products in the united kingdom, however sometimes there products are sold to Americans and can be sold worldwide.
The first thing  the audience will witness is the large image used is a photograph of 'Ed Sheeran' who many people look up to as their favourite pop artist, due to the many amount of number one hits that he has succeeded in. This therefor having a large impact on who the target audience is, in this case the target audience would be a wide variety, ranging from young teenagers to adults (ages 13-40) of both genders however additionally more so to female viewers as they tend to idolise Ed Sheeran.
The masthead for these magazines are the large 'Q' with an additionally quote in this case the quite being 'The stories of the year' which is written in a large font, nearing the top of the page in a bold, using standard 'Arial' font type, The masthead is behind the main image however is still visible as easily readable/understandable this was put in place because the model is looking in the direction of the title which could have an impact in where the audience second guesses where they view next. The background of the large 'Q' is bright red which contrasts well with the white 'Q' this could perhaps give the brand a larger audience as this is eye catching and would make them a more well known brand.
Standard colour contrasts occurs, meaning that not too many colours are involved however this is a positive factor as lots of black and white occurs which creates standout and eye catching pieces on the cover when the red block writing appears, as red contrasts well with a white or black background/foreground.
Listed toward the right hand side in bold white text, are the names and a brief piece of luring information of other musical artists who may be included in the rest of the magazine. However only the names of the artists appear bold as that is the most important factor, leaving room for numerous other options for the author to include. The reason that this would occur is because even with small adjustments such as this, it would connote that the reader could purchase this magazine because they have seen that information on one of the additional artists in this case: Wilko johnson, Pink floyd, Casabian,  or Culture club, this would therefore give a wider range of ages as some of the artists are older as is their targeted audience.
The image of 'Ed Sheeran' shows that he is dressed casually but in a smart manner and that he is latching or grappling ahold of his guitar, this connoting that he may feel that the guitar is a requirement for him to produce his work, as he is passionate about it.

Overall i would say that this magazine is very successful, and it could appeal to people of most ages and toward both genders, also with it being branded and created by the institution 'Q' would have an impact as they release a new musical magazine each month, some people would buy it for that reason alone because its something that they do regularly or at least every month.

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